For the modern day Makers, Crafters and Doers of NZ.

You're the heart of what we do. You know the dedication it takes, and you pour everything you’ve got into creating, providing, or designing beautiful things.

We know that feeling.

We’re building our dream too.

Sometimes it can feel hard to cut through the digital noise, sustain a meaningful online presence, and genuinely connect with your community. We understand that finding the time and energy to create content that truly reflects your passion can be a challenge.

That endless cycle of social media posts, website updates, and marketing to-dos can drain the very passion you put into your craft, leaving you feeling stretched thin and unsure of where to even begin.

We bring your authentic story to life, adding flavor that genuinely connects with your audience.

We are a different kind of creative partner.

We are the storytellers for the artisans, the makers, crafters and doers.

We strive to create a digital presence that reflects the depth of your passion and the character of your business, specializing in brand design, web development and online content that genuinely tells your story. Your dedication deserves to shine, and we're here to make sure it does.

What we do:

  • Content Creation

  • Website Design

  • Social Media Management

Let’s unearth your authentic story and build a digital space that feels like home.

At Salt, we're not a just a “marketing agency”. We're your creative partners who just happen to know how to get your story out there. We get it because we live it. Our work is all about finding the honest-to-goodness magic in what you do and making sure everyone else sees it, too. We handle the digital stuff—the websites, the content, the essence—so you can get back to doing what you love. It's about helping you thrive without having to change who you are.

“Whatever you do, the way you tell your story makes all the difference.”

Less time online, more time at the beach. in the mountains. on the boat. with the kids. reading. drinking something bubbly. watching sunsets.

Wherever it may be, your happy place is calling. We'll handle the digital work so you can spend more of it doing what you love.

Let’s work together

We believe in providing real value, ensuring your investment leads to authentic growth and lasting connection. Below is a guide to our service packages, designed to match your business's unique needs and journey.

All projects begin with a complimentary Discovery Session where we'll explore your vision, assess your needs, and discuss which package or custom solution will best help your brand truly shine.

  • This is where we lay the solid groundwork for your brand, unearthing its unique essence and crafting a presence that truly speaks to your audience. It's about defining who you are before you share it with the world.

    • Defining Your Brand's Essence:

      • Collaborative sessions to clarify your core values, mission, vision, and what truly sets you apart. We pinpoint your ideal customer or guest, ensuring your message resonates.

    • Crafting Your Visual Identity:

      • Designing your distinctive logo, a vibrant colour palette, and unique typography that perfectly embody your brand's spirit. This includes comprehensive style guides for consistent application.

    • Physical Brand Presence:

      • Extending your brand into the tangible world with eye-catching labels & packaging design for your products and impactful signage design for your physical spaces.

  • This is where your authentic story finds its online home and reaches the right audience. We build seamless digital experiences and implement smart strategies to ensure your brand truly gets seen and connects.

    • Your Online Home (Website Design):

      • Designing and building intuitive, visually stunning websites that are a true reflection of your brand. We ensure seamless user journeys, robust functionality (including e-commerce and booking integrations), and mobile responsiveness.

    • Connecting Your Community (Social Media):

      • Developing engaging social media strategies, creating scroll-stopping content (graphics, photos, videos, authentic captions), and guiding you on community engagement to build a loyal following.

    • Expanding Your Reach (Advertising):

      • Crafting targeted digital advertising campaigns (e.g., Meta Ads) with compelling visuals and messaging that get your unique story in front of your ideal customers and guests.

  • We believe in showing, not just telling. Our vibrant visuals capture the passion, craftsmanship, and unique spirit behind your business, transforming every detail into a compelling part of your brand's narrative. We understand that your dedication deserves to be seen, and we craft visuals that truly resonate with your audience, making your brand unforgettable.

    • Capturing Your Craft (Photography):

      • High-quality, authentic photography that highlights your products, services, and the true work of your hands. We focus on natural light and genuine moments to make your unique creations and expertise shine. This includes:

        • Product & Detail Shots: Making your items irresistible, showcasing intricate craftsmanship, textures, and unique features.

        • Process & Behind-the-Scenes: Documenting your dedication, methods, and the story of how things are made or services performed.

        • Team & Portraiture: Capturing the approachable faces and genuine passion of you and your team.

        • Location & Ambiance: Showcasing your workshop, studio, storefront, or unique service environment.

    • Bringing Your Story to Life (Videography):

      • Engaging video content that immerses your audience in your brand's journey and appeal. From short, dynamic clips to longer narrative pieces, we craft compelling stories that resonate. This includes:

        • "Meet the Maker" / Brand Story Videos: Highlighting the passion, process, and unique vision behind your craft or service.

        • Service & Experience Showcases: Clearly demonstrating your offerings, from a wellness session to a bespoke renovation project.

        • Dynamic Social Media Content: Short-form video clips (Reels, TikToks) optimized for immediate engagement and showcasing quick glimpses of your passion or products.

        • Customer/Guest Testimonials: Authentic video reviews that build trust and credibility.

    • Showcasing Unique Spaces & Experiences:

      • Specialized photography and videography designed to evoke emotion and draw your audience into your unique environments. This is crucial for:

        • Accommodation Businesses: Capturing the ambiance, unique character, and inviting features of your rooms, common areas, and surrounding landscapes, telling the story of a memorable stay.

        • Event Spaces & Venues: Showcasing the versatility and atmosphere of your location for potential bookings.

        • Retail & Hospitality Interiors: Highlighting the unique design and inviting feel of your cafes, boutiques, or salons.

      • Strategic Views: Includes drone shots for breathtaking aerial perspectives of your property or location, offering a grander scale and unique vantage point that truly sets your business apart.

  • We believe in fostering long-term relationships, ensuring your brand continues to shine.

    • Continuous Digital Care: Providing ongoing support to keep your digital assets – like your website – fresh, secure, and performing optimally.

    • Strategic Growth Guidance: Offering expert consulting and advice to help you navigate new opportunities and evolve your brand's presence.

    • Evolving Together: Partnering with you to explore new possibilities, ensuring sustained impact and authentic growth for your business.

Contact Us

Ready to chat?

We'd love to hear all about your business and your vision.

Fill out the form, and we'll be in touch to schedule your complimentary Discovery Session. It's a no-pressure, friendly chat where we can explore how we can best help your brand truly shine.

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